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Madrid General Store

Madrid, Nebraska  · 

Still Family RunGreat Story

A working rural general store and bakery in Madrid, Nebraska, known for bulk goods, country-store merchandise, and weekly Thursday baking.

Madrid General Store is an operating country store at 302 S Perkins Ave in Madrid, Nebraska. State tourism and Passport listings describe a mix of bulk foods, baked goods, coffee, Wisconsin cheese, kitchen items, gifts, and books. Recent local and visitor reporting also identifies it as a Mennonite-operated store with a weekly Thursday baking tradition.

View the exterior (Google Street View)
The Record

Timeline

  1. 2017

    A Nebraska television feature described Madrid General Store as a Mennonite general store carrying sewing supplies, children's educational toys, kitchen supplies, and related merchandise.

    Source: KOLN/1011 Now, "Visiting the Madrid General Store," December 22, 2017

  2. 2020

    Visitor reporting identified Madrid General Store as a Nebraska Passport stop and described home-baked rolls, pies, breads, gifts, and a Mennonite-family operation.

    Source: Tripadvisor, "A neat old fashioned small town general store/bakery," July 26, 2020

  3. 2023

    A Nebraska travel feature described weekly Thursday baking at the store and identified it as owned by a local Mennonite family.

    Source: Only In Your State, "Madrid General Store Is An Old-Fashioned Store In Nebraska," May 9, 2023

  4. 2024

    Visit Nebraska listed Madrid General Store at 302 S Perkins Ave with bulk foods, baked goods, coffee, Wisconsin cheese, kitchen gadgets, gifts, and books.

    Source: Visit Nebraska, "The Madrid General Store"

The House Standard

The Truth-O-Meter

Every claim gets rated. A business's own website can never earn "documented."

Madrid General Store has operated continuously as a mercantile since the 1880s.
InventedUnverifiablePlausibleDocumented
Unverifiable

No reliable primary record, historic survey, city directory, deed, business filing, newspaper advertisement, or archival source located in this review substantiates an 1880s founding or uninterrupted mercantile operation. The claim should not be published as fact.

The store retains original 1880s hardwood floors and historic general-store interior features.
InventedUnverifiablePlausibleDocumented
Unverifiable

The reviewed tourism, local-media, and visitor sources describe the current country-store experience but do not document the building's construction date, original floorboards, tin ceilings, original shelving, or retained nineteenth-century fabric.

Madrid General Store is owned and operated by a local Mennonite family.
InventedUnverifiablePlausibleDocumented
Plausible

A 2017 local-TV feature, 2020 visitor material, and a 2023 Nebraska travel article identify the store as Mennonite or Mennonite-family owned and operated. This review did not locate a current named owner, legal entity, state business filing, or county property record confirming legal ownership.

  • KOLN/1011 Now, "Visiting the Madrid General Store," December 22, 2017
  • Tripadvisor, "A neat old fashioned small town general store/bakery," July 26, 2020
  • Only In Your State, "Madrid General Store Is An Old-Fashioned Store In Nebraska," May 9, 2023
Madrid General Store offers weekly fresh baking on Thursdays.
InventedUnverifiablePlausibleDocumented
Plausible

Recent visitor and travel sources describe weekly Thursday baking, including breads, rolls, pies, and other baked goods. The store's current Visit Nebraska hours also extend later on Thursdays, but the formal name, exact schedule, products, and seasonal availability should be confirmed directly.

  • Only In Your State, "Madrid General Store Is An Old-Fashioned Store In Nebraska," May 9, 2023
  • Tripadvisor, "A neat old fashioned small town general store/bakery," July 26, 2020
  • Visit Nebraska, "The Madrid General Store"
Madrid General Store is an operating country store at 302 S Perkins Ave in Madrid.
InventedUnverifiablePlausibleDocumented
Documented

Visit Nebraska and the Nebraska Passport program list the store at 302 S Perkins Ave, Madrid, NE 69150, with current retail categories and posted hours. Current public business listings corroborate the same location and phone number.

  • Visit Nebraska, "The Madrid General Store"
  • Nebraska Passport, "The Madrid General Store"
  • Yelp, Madrid General Store listing, accessed August 2026
Highest-Value Content

Corrections

Commonly Stated

Madrid General Store has operated continuously on Main Street since 1887.

The Record

The reviewed sources place the current store at 302 S Perkins Ave and do not substantiate an 1887 founding, Main Street location, railroad-era origin, or uninterrupted nineteenth-century business operation.

Source: Visit Nebraska, "The Madrid General Store"; Nebraska Passport, "The Madrid General Store"; research review, August 31, 2026

Commonly Stated

Madrid General Store is located at 100 W Lee St, Madrid, Nebraska.

The Record

Visit Nebraska, Nebraska Passport, and current public business listings place the store at 302 S Perkins Ave, Madrid, NE 69150.

Source: Visit Nebraska, "The Madrid General Store"; Nebraska Passport, "The Madrid General Store"; Yelp, Madrid General Store listing, accessed August 2026

Commonly Stated

The store retains documented original 1880s hardwood floors and a preserved nineteenth-century interior.

The Record

No reliable architectural survey, building inventory, deed history, or historic documentation was located in this review to establish the building date or original interior features.

Source: Research review, August 31, 2026

The House Angle

Why It Survives

Madrid General Store’s appeal is current and practical: it functions as a small-town source for food, gifts, household items, and baked goods while also attracting visitors looking for an old-fashioned shopping experience. Its weekly baking, country-store product mix, and Mennonite-family identity give the business a local character. The record currently supports that present-day role, but not yet the candidate’s claimed nineteenth-century business continuity.

Frequently Asked

Questions & Answers

What is the history of Madrid General Store in Madrid, Nebraska?

Madrid General Store is a working rural general store at 302 S Perkins Ave in Madrid, Nebraska. Recent state tourism, local-media, and visitor sources describe it as a Mennonite-operated shop selling bulk foods, baked goods, coffee, cheese, kitchen items, gifts, books, and related country-store merchandise. This review did not locate reliable historical records establishing the candidate's claimed 1887 founding, original building date, or uninterrupted nineteenth-century mercantile history.

Is Madrid General Store the oldest store in Nebraska?

No evidence reviewed here establishes Madrid General Store as Nebraska's oldest general store. The store is a current Madrid business with a distinctive country-store and bakery identity, but this review did not verify its claimed 1887 start date or compare it with earlier Nebraska stores. It should not be presented as a historic titleholder without primary evidence.

What happens on Thursdays at Madrid General Store?

Recent travel and visitor sources describe Thursday as the store's weekly baking day, with fresh breads, rolls, pies, and other baked goods available. Visit Nebraska lists longer Thursday hours than on some other weekdays. Confirm the current baking schedule, cinnamon-roll availability, and seasonal offerings directly with the store before visiting.

Who owns Madrid General Store in Nebraska?

Recent local and travel sources describe Madrid General Store as owned or operated by a Mennonite family. This review did not locate a current named proprietor, legal business entity, Nebraska business filing, or county property record that definitively identifies the legal owner. The store should be contacted directly for current ownership and management information.

Where is Madrid General Store located?

Madrid General Store is listed at 302 S Perkins Ave, Madrid, Nebraska 69150. Visit Nebraska and Nebraska Passport list the phone number as (308) 326-4630. Confirm current hours and product availability before traveling.

Visit

Practical Information

Address

302 S Perkins Ave, Madrid, NE 69150

Phone

(308) 326-4630

Visit Note

Thursday is commonly described as the store's weekly baking day, and Visit Nebraska lists later Thursday hours. Confirm current baked-good availability, hours, payment policies, and seasonal schedules before visiting.